make mate

make mate

Kindred

DonateLife

Kindred

Curtin University

DonateLife


About

Make Mate was formed in 2018 with the core focus on helping clients make the most of their brand. With strategy and effectiveness at the centre of everything we do, we strive to deliver work that works.

We now work with clients across Australia and locally from our headquarters situated in Geelong, Victoria.

  • We believe any effective piece of communication needs to start with a strong strategic foundation.

  • Branding is more than just a logo. We create a whole style guide to consistently and effectively connect with your consumer.

  • We work out how to best speak to your target audience and develop clear and impactful messaging to engage with them.

  • Sometimes the best solutions are not the most obvious ones, and we encourage conversations that lead to great creative work that uses less traditional mediums and methods.

Meet the Team

We work with meaningful brands to assist with their strategy, branding and advertising. Each project involves the Make Mate team plus trusted collaborators, hand-picked for the projects needs and budget.

  • Strategy Director

    With over 15 years experience working in Australia’s largest and most awarded advertising agencies including McCann, Dentsu and CHEP as well as leading boutique branding agencies, Bryan brings wealth of experience and sound strategic approach to Make Mate.

    He is dedicated to maximising the economic and/or social value a brand can contribute to an organisation and to help them achieve their ambitions with strategic branding and advertising.

    Brand experience sample: Tennis Australia, AO, RMIT, Victoria University, Metro Trains + Dumb Ways to Die, The Salvation Army, Village Theme Parks, Birds Eye, Leggo’s, Renault, Holden, Mayver’s, Table of Plenty, Patak’s, Orica, Defence Health, TAC, AMA Group, Cobram Estate, Cystic Fibrosis Community Care & Siemens.

    bryan@makemate.com.au

  • Creative Director

    Make Mate was founded by Amelia Micallef, an awarded advertising agency Creative Director. Before starting Make Mate in 2017 she clocked up over a decade in the industry working at some of the best agencies in the country on both big shiny brands as well as humble down to earth Aussie brands. She has sold everything from cat food to chainsaws, muesli to museums.

    She believes in always putting the consumer front of mind and delivering smart, strategic and effective design and advertising solutions.

    Client experience sample: Australian Government, DonateLife, Target, Coles, Cadbury, Mayver's, ANZ, BabyLove, Ego Pharmaceuticals, Pedigree, Jetstar, Optus, Defence Health, Stihl, Bupa, Nissan, Table of Plenty, Pacific Brands & Tourism Tasmania.

    amelia@makemate.com.au